3 reasons to create an online course

Creating an online course is a great way to turn your knowledge into income. And who doesn’t like extra income? These 3 reasons to create an online course with little or no experience will hopefully change your mind as to why you should create one.

Let’s take a look at why creating an online course is a great idea, how it costs minimal investment and is easy to market without a previous audience.

 

3 Reasons to create an online course

 

Let’s get started with reason #1…

 

1. You don’t need to host it

With huge marketplaces such as Udemy (very popular) you can host your course for free and they will even market it for you and post Facebook adverts.

If you’re starting off it’s a great option to test if people are actually interested in your course + you build up a nice student following.

Word of warning is that you won’t be collecting emails or really building up YOUR brand doing this. You’re essentially building Udemy’s brand as they ‘own your course and take a percentage of your sales’, which is completely fair as you get everything else free.

If you’re more financially capable I recommend you take a look at Teachable (it’s around $35 a month). They still host your course for you, instead you just pay a monthly fee but you get to collect student emails and keep 100% of revenue you make. #bestoption

 

2. The tools are super cheap

The only thing you need is a good microphone and optionally a webcam for talking head shots.

You can pick up a good microphone for around $50 or alternatively get a really good one for $125.

Here’s two (non affiliate links) to great starter microphones:

 

Blue Snowball (get the recommended pop filter too)

https://www.amazon.com/Blue-Snowball-iCE-Condenser-Microphone/dp/B014PYGTUQ/ref=sr_1_2?ie=UTF8&qid=1493136038&sr=8-2&keywords=blue+snowflake

Blue Yeti (get the recommended pop filter too)

https://www.amazon.com/Blue-Yeti-USB-Microphone-Blackout/dp/B00N1YPXW2/ref=sr_1_3?ie=UTF8&qid=1493136162&sr=8-3&keywords=blue+yeti

 

For webcams there’s only one way to go and that’s the Logitech Pro HD 1080p, it’s around $65 which is great for it’s quality.

 

Logitech HD Webcam

https://www.amazon.com/Logitech-Widescreen-Calling-Recording-Desktop/dp/B006JH8T3S/ref=sr_1_4?s=pc&ie=UTF8&qid=1493136186&sr=1-4&keywords=webcam

 

3. Marketing is simple

So you make an online course now what?

You market it.

But “Ahhh! Where do I begin and how do I market a course?!”.

It’s super simple, all you need to do is take a specific section of your course, split it up and start making free content from it. This could be in the form of YouTube videos, LinkedIn posts, Blog posts etc…

You need to start teaching people for free. And this free content should be your best.

You want to “wow!” your audience because otherwise why would they purchase your course. At the end of the day, you don’t make an online course to make money, you create it to truly help your students. You should want them to succeed and actually have a transformation from the beginning to end of your course.

It’s always a good idea to give away your best stuff because people really appreciate it. Some of your customers purchase your course, not because they need it, but because you’ve helped them so much they want to return the favor — they got their monies worth with your free stuff.

 

 

To sum it all up

 

Hopefully these 3 reasons have helped you see the bright side of creating a course.

In the beginning there’s a lot of questions to answer and that’s why I’m here, to help you understand the content creation process and marketing of your course.

If you have been thinking of creating a course, just go for it!

Nothing can go wrong, even if one person purchases your course that’s incredible because you’ve helped a person.

Over time you get better at teaching, you learn what students crave and how to accommodate it. You start producing lots of free content, building an awesome audience and helping people change their lives.

Doesn’t sound bad right?

 

Before you go

What I want you to do is leave a message below, letting me know what your niche is and a course you’re thinking of creating. I’ll reply with some tips and help on how you can boost the success of creating it.