Bucket Brigades are a great way to…
Increase page view time (helping your blog posts rank in Google search results).
Keep people easily reading through your content—building trust and your relationship with the reader.
So let’s get into it.
What are bucket brigades?
I’ve actually used them in this blog post already.
And guess what:
I just used one right then. Literally, the sentence above this one is a bucket brigade. Nothing fancy, nothing special. But a powerful little copywriting tool you should add to your box.
Here’s me using one in another blog post:
Bucket brigades are small one-liners, that are essentially like a cliff-hanger. I even made mine bold in that blog post to make it pop and pick up the attention of any readers losing interest.
The idea of using a bucket brigade is to attract attention. Make the eyes readjust and the reader’s mind wakes up.
Here’s a list of kick-ass bucket brigades
You can easily copy and paste them, save them in your notes or bookmark this post.
Want to know the best part?
But here’s the kicker:
It gets better/worse:
This is crazy:
You might be wondering:
You could be saying:
If you think about this:
You should always:
What’s the bottom line?
Here’s the deal:
When you do this:
If you do this:
Wait, you must:
Now get this:
Here’s where it gets good:
Learn from this:
Let’s break it down:
How about this:
Great things will happen if:
Don’t miss out:
This only works if:
When this happens:
Of course, you can always make up your own.
The goal is to keep users reading through your blog post, as this will reduce your bounce time (how quickly someone leaves your page after visiting it through Google search results). And therefore, increase your SEO ranking.
Where should you put bucket brigades?
When you feel like your reader may start getting bored…
Throw in a sprinkle of bucket brigades.
Use them to increase the pace of your content, after all, writing is all about telling a story.
Increase the speed, slow it down, then increase it again.
And guess what:
You can also make them bold to capture attention further.